News & Insights

Industry Trends 3 in 10 Americans Report Rural Property Purchases & Purchase Intentions

A recent study conducted by Aimpoint Research revealed 3 in 10 Americans have purchased some form of rural property within the last 5 years ...

News Aimpoint Research™ Hires Top Wargaming Official from U.S. Army

Aimpoint Research™, a global leader in marketing research and strategic intelligence, welcomes Mark Purdy to the company as Vice President. Purdy brings ...

News Aimpoint Research and Farm Journal Announce Strategic Alliance

Aimpoint Research and Farm Journal today announced an exclusive strategic alliance to join their powerful and unique strengths to provide clients a ...

Industry Trends COVID’S Impact on Consumer Food Consciousness, Likely Long-Term Retailer Shifts Supporting Overall Food Consciousness

The resiliency of the agri-food value chain is being stress-tested in the wake of the global COVID-19 pandemic. The United States food system has so far ...

Industry Trends Ethanol Market Hit by Perfect Storm in Energy Sector, COVID-19 May Have Lasting Impacts

COVID-19 has dropped gasoline demand as people stay at home and travel is stalled. An OPEC oil price war has an already oversupplied market facing more ...

News Aimpoint Research’s Industry Wargame Reveals Insights and Future Dynamics on the Evolving Agri-Food Value Chain

Wargame Scenarios Draw Parallels to Times of Crisis, COVID-19 Pandemic